You hit send — and wait for replies that never come.
No bounce notifications, no errors, just silence.
The problem isn’t that people are ignoring you.
It’s that your emails never made it to their inbox in the first place.
Deliverability isn’t about sending. It’s about arriving.
When Emails Don’t Land, Business Doesn’t Either
Poor deliverability means your emails end up in junk folders or vanish completely.
That can happen for dozens of reasons — misconfigured DNS records, poor hosting environments, blacklisted IPs, or mismatched authentication.
And when it happens repeatedly, it hurts your reputation with clients and mail servers.
Your email domain’s reputation is like credit — once damaged, it takes time to rebuild.
Behind the Scenes of a Working Inbox
Professional deliverability depends on more than just your mail app.
It’s about the setup behind the scenes:
- SPF, DKIM, and DMARC records that validate your sender identity.
- Proper DNS management and hosting alignment.
- A clean sending history free of spam behaviour.
When everything’s configured correctly, your messages land where they’re supposed to — every time.
The Magik Way
At Magik, we manage hosting, DNS, and email in unison — so your communication works seamlessly.
We configure every domain for deliverability, not just delivery, and monitor for issues before they become problems.
Because a missed email isn’t just an inconvenience.
It’s a missed opportunity — and sometimes, a missed sale.
